A new year brings new aspirations and new regimes for the fitness crowd. Making it prime time to revamp the workout wardrobe. Here are the athleisurewear trends to watch out for in 2018!

The rise of athleisurewear has transformed sportswear in recent years, with fitness fashion making workout gear so much more than just practical pieces that we throw in our gym bag. These days, gym goers want style and comfort, as well as versatility. And looking good is all a part of the new Millennial and Gen Z culture. This year, the trends to keep an eye on are:

Glam Leisure

As seen on the runways of Valentino, Prada, Gucci and No.21, sports luxe has taken versatile style to a whole new level. Giving practical clothing a luxurious new twist, with collections that are stylish enough for glamorous occasions. Fitness wear that can double up as fashion wear is definitely the trend to watch in 2018, and you don’t need to go high end to achieve a high fashion look.

Prints and Textures

Fitness tops

Prints are set to be a game changer this year, with crop tops and fitness leggings taking on a plethora of colours and interesting patterns. Fun textures were also seen on the catwalks of Givenchy, Agnona and Stella McCartney, so 2018 is the time to experiment with playful materials and tactile fabrics.

Streetwear Meets Fitness

The Millennial and Gen Z market is predicted totake 45% of the global luxury market by the year 2025, and brands are lining up to work with streetwear designers for collaborations that can capture the new audience. Examples include Stella McCartney for Adidas, Louis Vuitton for Supreme and Gosha Rubchinskiy with Burberry. This will be the continued direction of the designer market and the high street will take inspiration from these collaborative collections.

Retro Rules

Fitness pants

In 2018, retro rules. So enhance your fitness offering with some cool colour blocking and vintage inspired aerobic wear. This year’s trends look to decades passed for inspiration, so it’s time to revisit some of the most iconic styles through time.

Everyday Transition

Athleisure is considered to be the new casual, meaning that sports clothing will evolve to look more and more like every day wear as the years and seasons go on. Not only will gym wear become more stylish than ever, but it will be appropriate for everything from going out for a coffee with friends and going shopping, to even perhaps casual business attire. Versatility is the key.

 

Mix and match from our NEW IN fitness wear range now. Browse fitness tops, crop tops, bodysuits, gym pants, fitness leggings and yoga wear online.